We’re back on the beach this year for #CannesLions2022! After two years away, we couldn’t be happier to celebrate creativity in our exciting and ever-evolving industry.

Despite the lockdown, there’s been a lot that has gone on in the last two years - and a lot that we’d love to share with you. As the digital world faces the deprecation of third-party cookies, we have developed Adform ID Fusion – a pioneering identity solution that supercharges your reach and performance and carries your advertising into the future.

We’ve also seen the rapid growth of emerging digital channels – from Connected TV (CTV), Digital Out-of-Home(DOOH), Audio, and Gaming. All of which requires technology that unifies and coalesces.

To hear more about how we’re at the cutting edge of digital advertising, book a meeting with us at our Cabana.

Great creativity drives emotion, attention, and effectiveness. But developing effective advertising across multiple channels – allowing for differences in sight, sound and motion, as well as media and audience context – is never easy.

Our panelists will discuss the recipe behind great creativity that travels across channels and how data and tech can be harnessed to enable this.

Accountability is key to modern marketers - every $ needs to count, and all activity needs to prove its effectiveness. But separate measurement systems, with different definitions of media units, exposure and impact, can make this an impossible challenge.

 We have a brilliant line up of panelists to lead a discussion on how we can reconcile to a single source of truth across multiple – and often very different - media channels.